The market is moving away from the merchant-only model to more sophisticated revenue stacking, where long-term value creation is predicated on capacity market contracts, ancillary services, and arbitrage.
Why it matters: Institutional money is rewriting the rules of storage; if your BESS proposals don't include revenue stacking, you're leaving your client's money on the table.
The Institutional Shift
Daniel Burrows of Eku Energy is playing a different game than the average residential or C&I installer. While you’re chasing lead times on 10kW residential hybrids, Eku is securing institutional capital from the likes of Macquarie. The pivot Burrows describes—from pure merchant volatility to structured revenue stacking—is the death knell for the 'cowboy' developer model in the utility-scale space.
What This Means for Your Order Book
This isn't just about massive utility-scale sites in the UK or Italy. It’s a precursor to the professionalization of the entire value chain. If you are a C&I installer, your clients are already hearing about 'revenue stacking' from their energy consultants. They want to know if that 500kWh system you just quoted can participate in the local frequency response market or if it’s just a peak-shaving paperweight.
The days of 'batteries as backup' are over. We are entering the era of 'batteries as power plants.' If your current inverter stack or EMS provider can't handle dynamic grid integration, you’re selling obsolete hardware. Start vetting your EMS partners based on their ability to interface with Virtual Power Plant (VPP) aggregators, or prepare to be sidelined by the firms that already have the capital and the software to do it for you.